Today Strategic Design
Today is a strategic design company, we use creativity and innovation to catalyse positive social and environmental outcomes. Our projects focus on the creation of value for people and the environment. Through our work, we make a meaningful contribution to reversing the damage done to ecosystems and the natural environment, and to building the resilience of communities and our broader society.
“Climate Active certification is a commitment to a better future for everyone.”
Type of certification
How long have you been certified carbon neutral?
Since April 2021.
Why did you choose to go carbon neutral?
Today is a purpose-first business, designed from the ground up for impact. We were founded with a mission to use creativity, design and technology to tackle important challenges and affect change.
It's important that we consider the impact on people and the planet with each decision we make as a business. It's not just about reducing harm, it's about looking for opportunities to do good.
What are the anticipated benefits of your carbon neutral certification?
We are living in a truly historic moment where the action we take today will have a direct and profound impact on the generations to come. By taking this first step on the road to net zero emissions by 2030, Today is doing our part in achieving the future our world deserves.
What offset projects do you support?
A renewable energy wind power project in India.
Why did you choose these projects?
Across India, wind farms introduce clean energy to the grid which would otherwise be generated by coal-fired power stations. Wind power is clean in two ways: it produces no emissions and also avoids the local air pollutants associated with fossil fuels.
The projects support national energy security and strengthen rural electrification coverage. In constructing the turbines new roads were built, improving accessibility for locals. The boost in local employment by people engaged as engineers, maintenance technicians, 24-hour on-site operators and security guards also boosts local economies and village services.
The turbines power local water wells, helping farmers irrigate their crops. In an area that hasn’t seen rain in a year, the soil is bursting with life.
How can the community support you?
The community can support us by joining the conversation on our socials and sharing our purpose.
What else are you doing to reduce emissions?
Reducing our environmental footprint has always been a focus in our business.
Please find attached our Social and Environmental Policy for a detailed list of our approach in reducing emissions.
What has been the impact of your action?
As this has been the first year that Today has conducted a GHG inventory, we have used this time to develop an understanding of our operational impact, and have developed some excellent strategies for reduction initiatives.
- optimising our treatment of waste through source separation and procurement of recycling services, and
- adjusting our practices to reduce emissions intensive travel with alternatives such as teleconferencing.
What advice would you give to a business considering certification?
Dive in the deep end, ask for help and advice, and get it done. The certification process may seem daunting, you might not feel ready, but if you just give it a crack you’ll learn a lot.