Launched in 2013, Canva is an intuitive online design platform with a mission to empower everyone in the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, to social media graphics, posters, apparel and videos — plus a huge library of fonts, stock photography, and illustrations, Canva helps anyone take an idea and create something beautiful.
Canva has grown to over 40 million monthly active users in over 190 countries, with an average of 80 designs created per second. Today Canva is growing from strength to strength, with a current valuation of US$6 billion, and over 1,200 team members - across offices in Sydney, Manila, Austin and Beijing.
“Be inspired by the impact you can make.”
Type of certification
How long have you been certified carbon neutral?
Since December 2020.
Why are you carbon neutral?
Our efforts to go carbon neutral extends further than just trying to heal the planet. Two of our core corporate values is to have ‘crazy big goals and make them happen’ and ‘be a force for good’. With that in mind, our vision is for anyone using Canva, for every design published, every print order, every social media post, you’ll be making the planet better. It is crucial for us to do what we can now, and plan for the biggest changes in the future. Currently Canva is growing at hyperspeed - and if you put aside the conversation around climate change, we want to be on the front foot and be prepared for the future.
We’re excited about achieving our first carbon neutral certification; it is the beginning of our wonderful journey towards making the world a better place.
What are the anticipated benefits of your carbon neutral certification?
Prior to commencing our road to carbon neutrality, on average every Canvanaut (an endearing term used to describe our people) generates approximately 8 tC02 emissions per year.
While this may not be particularly high compared to other industries, it does allow us the opportunity to be incredibly impactful! Our initial changes to strategy moving forward will be a review of our supply chains and procurement processors, and with that in mind, will be on track to reduce our per employee emissions by about 50% by 2023.
What offset projects do you support?
We support wind farm projects in India, China and Turkey; a rice husk thermal energy generation in Vietnam; a solar PV project in India; and REDD+ projects in Borneo and Kenya.
This is just to start, as Canva grows so will our impact on projects around the globe.
How can the community support you?
It’s incredibly important to all of us here to continue to make a positive impact in the future. Trying to leave the world in a better condition than how we found it, and as such we are working towards big ambitious goals whereby every time someone interacts, designs, shares and prints with Canva it will ‘pay it forward’ and have a positive impact on the environment - not just for this generation, but for those who come after us.
What else are you doing to reduce emissions?
We are focusing on four key areas to reduce our emissions.
- Focusing on energy procurement, transitioning to be powered with 100% renewable energy.
- Working with supply and service partners to reduce our emissions footprint and office reviewing operations to seek greater efficiencies. We’re also ensuring our waste streams are as efficient as possible, diverting as much as possible from landfill.
- Canva is famous for its food, with breakfast and lunch prepared for our teams every day. We prioritise and favour regenerative agriculture, have removed single use plastic from our kitchens and only use compostable packaging.
- The printing and distribution of our print service is done locally to significantly reduce emissions and support local business.
What has been the impact of your action?
As this has been the first time we have conducted a ghg audit, we have used this time to develop some excellent strategies and modeling for future carbon sequestration. Canva is in a unique position of hyper growth, and even though our per employee emissions will greatly reduce, it is likely our net emissions globally year-on-year, over the next five years, will most likely increase.
However, this provides us with two areas of opportunity:
- To support a number of global carbon projects that will scale as we do, essentially matching our commitment to our own growth to ensure we are offsetting any emissions we create.
- To focus on reducing our operational impact and working towards a reduction of out per employee emissions by over 50% by 2024.
What advice would you give to a business considering certification?
Understanding your emissions is the only way to identify how your business can have a positive environmental impact.
This process will often result in a big list - but don’t be disheartened by the size of your challenge, be inspired by the impact you can make.
It can be quite difficult for any business, large or small, to make the switch to be carbon neutral straight away. Big companies have bigger problems, smaller companies have smaller resources. By making a bunch of small changes in your business you will eventually find that you have had a big impact!
Our strategy has been quite simple and can be adapted by any organisation, regardless of size. Identify your opportunities into a matrix of impact and ease.
To get started, identify two opportunities that:
- have the biggest impact for your organisation; and
- is the easiest to achieve.
By focusing on these two simple steps you will be able to develop a strategy that turns the dial for you, allows you to focus your energy and achieve your goals. Once you have achieved your desirable outcome move onto the next biggest area of impact and work through it, one challenge at a time.
A staged solution empowers your organisation.